MARKETING MANAGER BALTICS

You will be responsible for overall Marketing functions in Baltics, including implementation of the global communication strategy, launch of new products, support in lead generation projects mainly in digital, social media and PR. Reporting to Marketing Director Poland & Baltics, dotted line reporting to the headquarters in Milan.

Responsibilities and Tasks:

• Management of all marketing tasks
• Adaptation and implementation of global communication
• Adaptation and implementation of regional go-to-market strategies both B2B and household
• Preparation of local smaller marketing campaigns
• Management of the website content – preparation od landing pages, product and company updates, dedicated content in cooperation with SEO Manager
• Preparation of ads and support for paid media manager (key words analysis, adjustment and translation of Google, Meta, Programmatic ad texts etc.)
• Lead generation control and reporting
• Local planning and implementation of social media strategy, influencer project
• PR support
• Adaptation and preparation of printed sales materials and brand visibility

• Bachelor’s degree in Business Administration, Marketing or equivalent
• At least 8 years of experience in Marketing, 2-3 years of experience as Marketing Manager responsible for different marketing areas
• High level of English and Latvian (everyday communication verbal and written), Lithuanian or Estonian language is welcome
• Knowledge of digital marketing – proven experience in Google Adwords, Pmax, SEO tactics, Meta campaigns, etc.

Your personality:

• Multi-tasking and solution-oriented personality , pro-activity
• Hands-on approach, operational tasks included in different marketing areas for 3 Baltic countries